POLA ISETAN SHINJUKU

/Client /POLA
/Usage /EVENT
/Production /FUSE /RIVASTON
/Flower /AMKK(MAKOTO AZUMA)
/Year /AUG 2015
/Location /TOKYO JAPAN
/Area /4.86㎡
/Photo /YUKI IWATAKE

A pop-up store was opened at Isetan Shinjuku store for the launch of new products of the cosmetics brand POLA B.A. We were in charge of the production planning and design. The brand concept, "Awakening the deep beauty that lies dormant, as if a switch is flipped," was expressed by breaking through the walls and fixtures from the inside and using brightly blooming flowers. The flowers seen through the black glass looked more powerful and vivid.